Top 6 Benefits of a Business Website
In 2015, Verisign conducted a survey on behaviors, preferences and expectations for businesses online. 84% of the costumers surveyed stated that a business with a website is more credible than one without it.
There are other ways to increase your company’s credibility: Read about 5 Benefits of Social Media for your Business (Link)
Having a business website helps your company save some bucks! You read that right! Think about it. You can display your products without a store, and you can even showcase your services without attending events or even planning one.
There are other ways technology will help your company reduce costs.
Owning a business website is one of the easiest ways to provide your costumers with valuable information about your products and services.
Don’t get me wrong, don’t think of your website as a pin board. The information you display has to be part of a well-thought strategy and a clear audience. You want to be informative, not pushy and overwhelming.
One of the most attractive benefits of having a business website is that is doesn’t have closing hours. Your products, services and information are available all year-round, 24 hours a day, 7 days a week.
Get to know your Costumers
How can you improve your services or products if you don’t know what your potential costumers want? Well, that is a problem of the past.
If you track the activity on your website you will learn buying patterns, likes and dislikes of your costumers. This information will help you tailor your strategy to perfection!
Improve Costumer Service
Costumer service has changed for the better with technology. Nowadays, technology will aid you in making your customers fall in love with you company.
A business website will:
- Simplify the purchase process
- Provide instant feedback
- Answer frequent questions
- Instant, personalized and automated replies to inquiries
From where we stand, there are only benefits for you company. Want to make it happen? Let’s build your business website!